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Breastfeeding support

  • We support mums to initiate and continue breastfeeding their babies through a range of support and interventions, including our Breast Buddies support groups, Breastfeeding Support Workers (BFSWs) and peer support.

About the service

No matter how you decide to feed your baby, your choice will be respected, and you will be supported by our trained and caring professionals.

If you do choose to breastfeed, our Breastfeeding Support Workers (BFSWs) are available and work alongside Community Midwives and Health Visitors to provide infant feeding support to expectant and new mothers.

We also understand that many new parents may feel a little apprehensive and unsure about feeding in the early days and weeks, and value the emotional support and practical guidance the breastfeeding support workers can offer.

We make every effort to contact new parents as soon as possible after your discharge from hospital, or after a homebirth.

We aim to offer information on how to get breastfeeding started, responsive feeding, expressing breast milk and ways to avoid feeding problems in the future.  

Our service is parent led, and you are encouraged to contact us as little or often as you wish during the first six to eight weeks following birth when breastfeeding can be most challenging.

If you miss our call or misplace our number, you can email the team detailing your baby's name, date of birth and a contact phone number, and a member of the team will get back to you.

Contact details

National support and helplines

Breast Buddies support group

We run breastfeeding support groups across Worcestershire. The groups provide an opportunity to meet other mothers in a relaxed and friendly setting. Pregnant women and pregnant people are also welcome to access these groups.

Find a Breast Buddies support group

Bromsgrove — Pear Tree Family Hub

  • Every 2nd and 4th Wednesday of the month from 10:00am - 11:30am

Kidderminster — Brookside Family Hub

  • Every Tuesday from 10:00am - 11:30am

Redditch - Holly Tree Family Hub

  • Every 1st, 3rd and 5th Wednesday from 10:00am - 11:30am 

Worcester — The Hive

  • Every Friday from 11:30am - 1:00pm 

If you would like to attend one of our Breast Buddies' support groups, please email the team  with your baby's name, date of birth and postcode. We will then book you a place. Partners, grandparents, friends, and older children are also welcome.  

If you would like more information about a particular group please ask your Health Visitor, Breastfeeding Support Worker or Community Nursery Nurse, alternatively contact the National Breastfeeding Helpline on 0300 100 0212 (9.30am to 9.30pm, daily) or visit the national NHS website to find a breastfeeding drop-in near you.